The Watch Spa Authentication · Appraisal · Acquisition

Know what you are buying before you buy it. Independent authentication for Rolex, Patek Philippe, Omega and Cartier, and straightforward offers when you are ready to sell.

What We Do

Authentication & Acquisition

Two things, done properly. We tell you what a watch really is, and we buy the ones you are ready to part with.

1

Authentication

Movement, case, dial, bracelet and serial range examined against factory reference. You leave with a written opinion in your hand, not a verbal reassurance. Worth doing before you hand over thousands for a watch you have only seen in photographs.

2

We Buy Watches

Rolex, Patek Philippe, Omega, Cartier, Audemars Piguet and other fine mechanical pieces. Bring it in or send photographs first. You get a clear offer and the reasoning behind it, with no obligation and no pressure to accept.

3

Written Appraisal

Documented valuations for insurance, estate settlement or private sale, based on condition, completeness and current market comparables. Useful whether or not you ever sell.

4

Estates & Collections

Inherited a collection, or several pieces at once? We will go through them with you, identify what matters and what does not, and make an offer on the pieces you want to move.

A note on repairs: we are not a repair counter, and we do not change batteries or adjust straps. If your watch needs work, we have people we trust and will point you to the right hands.

Specialities

Brands We Know

  • Rolex
  • Patek Philippe
  • Audemars Piguet
  • Omega
  • Cartier
  • Fine Swiss

Not listed? Send photos anyway. If it's mechanical and Swiss, there's a good chance we can help.

How It Works

Simple, Start to Finish

Send Photos

Use the form below. Clear shots of the dial, case back, clasp and serial number tell us most of what we need to know. No obligation, no charge.

Get Our Read

We come back to you with what we think the piece is, what it is worth, and what we would pay for it if you are selling. Plainly, with the reasoning.

Bring It In

Authentication is done in person, by appointment, so you can watch it happen and ask questions. Selling can be settled the same visit.

No Obligation

Send Photos of Your Watch

Buying one and want it checked, or ready to sell? Tell us about the piece and attach a few photos. We review it personally and come back with a straight answer. Prefer to talk it through? Call (904) 331-0777.

Drop photos here or choose files JPG, PNG or WebP · up to 10 MB each

We reply personally, usually within one business day.

Our Approach

How We Work

A fake Rolex can cost a few hundred dollars to produce and sell for twenty thousand. The difference is in details most owners never think to check: the movement finishing, the font on the dial, the way a clasp closes, whether the serial matches the reference and the year. We look at all of it, and we tell you plainly what we find, including when the answer is one you did not want.

Find Us

Jacksonville, Florida

By Appointment Only

6111 Gazebo Park Pl N, #208
Jacksonville, FL 32257

Please arrange a time before visiting. It means your watch gets looked at properly rather than squeezed between other work. Shipping is welcome too; we'll send instructions for insuring and packing it safely.

Request an Appointment

See recent work on Instagram @watchspaservice